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Archive for August, 2019

Does Colour Measurement Make You See Red . . . or Yellow?

Written by Janice M on . Posted in Colour Measurement

Explaining the science of colour in the elevator Normally, when colleagues at the Tintometer® Group initially explain what the company does, the typical response is a fairly blank look. This makes the standard ‘elevator pitch’ somewhat challenging, unless you want to ride up and down a few times. Yet when you begin to explain the importance …

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